Real beauty

Dove RealBeauty exhibit august12 008.jpgTwo weeks, Silverlotus and I went down to the Toronto Eaton Centre to check out the Dove RealBeauty Photography Exhibit. There were photos of women of all shapes, sizes, ages, and pedigrees; a photo of a London homeless lady was adjacent to that of Gwyneth Paltrow.

Written on the comments board was this poignant quote, among others:
“Every picture is a story…waiting to be told by the spirit within”

I am reminded with the similar “Designed for real life” campaign that Canadian clothier Reitman’s has, where normally shaped women wearing ordinary clothes strike supermodel poses in mundane environments.

So, ernest campaign or corporate shilling? After all, Dove’s daddy company, Unilever, also owns Ben and Jerry’s Ice Cream and Ultra Slim-Fast; they pretty much have us coming _and_ going.

Leave a Reply

Your email address will not be published. Required fields are marked *